ShopMyNeighborhood® (SMN) delivers a Marketing as a Service (MaaS) platform that combines a world-class marketing infrastructure, aggregated digital and traditional media channels, a sophisticated targeting engine, and the next-generation Coalition Loyalty Program for local businesses. For the first time, merchants can use SMN to develop promotions that reach local shoppers with the right targeted offers at the right time and place for measurable sales.
SMN's MaaS platform provides the power of national chain solutions, but at a fraction of the cost because the costs are shared across all participating local merchants. Importantly, SMN can measure marketing ROI by "closing the loop" at the point of sale with every participating shopper purchase.
We implement SMN into communities as a turnkey, sustainable Buy Local campaign. The result is that SMN not only helps grow local businesses, but also by extension becomes an advanced marketing platform for the whole community.
The SMN program requires no new hardware, software, or process changes for local businesses to issue and redeem SMN program rewards. So it's really simple to implement. SMN Merchants just need their current credit card terminal to get started. Our platform delivers the only program a merchant requires to easily create, manage, and measure an effective sales promotion and loyalty strategy.
For shoppers, it's easy to join and fun to participate. SMN Shoppers don't have to clip or print coupons, or load store-specific offers onto a card-linked credit card. They only need to carry one loyalty card – the SMN Rewards Card (or optional SMN mobile app) – to earn and redeem rewards at all the participating merchants in their community. The SMN card works just like with a big box store card – swipe your card first, then pay. The program works across hundreds of merchants in the community and the shopper only needs the one card to earn and redeem rewards from them all.
Shoppers using our upcoming SMN mobile app will earn and redeem rewards on their phones, even pay with it using our innovative technology. The app will also promote SMN Merchants to shoppers using a merchant geolocation directory, and geofencing push notifications of promotion offers.