Shop My Neighborhood® (SMN) delivers a true Cost Per Sale (CPS) marketing platform that combines a world-class technology infrastructure, aggregated digital and traditional media channels, and a sophisticated targeting engine. For the first time, local merchants can use SMN to develop promotions that reach local shoppers with the right targeted offers, at the right time, at the right place, and on a shopper's preferred media for measurable sales.
SMN's CPS platform can measure marketing ROI by "closing the loop" at the point of sale with every participating shopper purchase. That means local merchants can attribute every sale to the marketing message and/or medium used to communicate the offer.
We implement SMN into communities as a Coalition Loyalty Program. The result is that SMN not only helps grow local businesses, but also by extension becomes an advanced marketing platform for the whole community.
The SMN program requires no new hardware, software, or process changes for local businesses to issue and redeem SMN program rewards. They just need their current credit card terminal to get started. So, it'sto implement (merchants are up and running in 24 hours). Our platform delivers the only program a merchant requires to easily create, manage, and measure an effective sales promotion and loyalty strategy.
For shoppers, it's easy to join and fun to participate. SMN shoppers don't have to clip or print coupons, or load store-specific offers onto a card-linked credit card. They only need to carry one loyalty card – the SMN Rewards Card – to earn and redeem rewards at all the participating merchants in their community. The program works across hundreds of merchants in the community and the shopper only needs the one card to earn rewards from all of the them, and redeem rewards at any of them.
Shoppers using our SMN mobile app will monitor and manage earning and redeeming rewards on their phones. The app will also promote SMN merchants and their offers to shoppers using a local merchant directory, geolocation merchant location and offers, and optional geofencing push notifications based on shopper proximity.